The Intelliaction Name, Logo and Vision

Intelliaction's vision is to provide a comprehensive approach to advanced technology business success. Our logo, vision and name all reflect this approach.

The Intelliaction Inc. logo is a visual demonstration of our motto Integrating Thought and Action. "The Thinker" transforms into "The Discus Thrower" who then follows through and hurls his product or technology (represented by the discus) into the marketplace, thus integrating action to complete the thought. The name Intelliaction is a combination of the word Intellection, which is a synonym for thought, with Action.

"The Thinker" analyzes the company's business processes, obtains a fundamental technical understanding of the product and the market's needs, evaluates the competition, and develops a strategy and action plan for the new technology, company or product.

"The Discus Thrower" represents implementation. Just like an athlete, the company must have the appropriate expertise, finances, and equipment. "The Discus Thrower" is shown poised in mid-action, his gaze is on his form and posture (his business processes and operations management) and he is ready to hurl his product or technology into the marketplace.

The third figure represents marketing and sales where interaction with the customer and closing sales determines how successful the plans and operations are. The throw must be measured and the results used to improve the process. The athlete must train and learn from his efforts to enact continuous improvement.

Planning Implementation Marketing and Sales
Services Expertise Projects

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